From Tuesday 11th to Saturday 15th of June 2019 a unique tour to discover the Silver Economy “made in Japan” is organised on the occasion of the SilverEco and Ageing Well International Awards.[Read more…] about Register for the Ageing Well Japan Study Tour now!
After the great success of the Paris Edition during the French Silver Night event, we are happy to announce that a new edition of the Silver Economy® and Ageing Well International Awards will take place in Tokyo, Japan, on the 13th of June 2019.
In Europe, over-65 year old drivers are expected to become a quarter of all drivers on the roads in 2030. The car is becoming the dominant transport mode for older people and thanks to our rapidly ageing demographics our roads will be soon dominated by a new driver profile: the elderly driver.