Silver Economy market report: a growing opportunity in the face of an aging population

SilverEco has partnered with SilverEconomy.com to present a global report dedicated to the Silver Economy. This is the first report to quantify the size of this market, analyzing five major sectors: health and well-being, housing, living solutions and mobility, financial services, and leisure, travel, and education. Available today, it can be obtained by filling out a simple form.

• The 2025 Silver Economy Market Report is the first to quantify a global market worth $4.2 trillion dedicated to products and services for people aged 60 and over.
• With 1.2 billion people today and more than 2 billion by 2050, the silver generation is one of the fastest-growing economic segments.
• The report analyzes four key sectors—health and wellness, housing and living solutions, financial services, leisure, travel, and education—with AgeTech as a cross-cutting driver.
• The study highlights key regional dynamics, dominated by the United States, Asia-Pacific, and Europe.
• Based on more than 600 sources, this report is a strategic reference for understanding and investing in the Silver Economy.

Silver Generation: A New Driving Force in the Global Economy

The “silver” generation, which now numbers 1.2 billion people and represents 15% of the world’s population, is reshaping economies and societies as a whole. By 2050, this population, which is growing more than three times faster than the total population, will exceed 2 billion people and represent more than 20% of humanity.

While older people spend a total of $17 trillion, the international Silver Economy Market (SEM) focuses exclusively on products and services specifically tailored to the needs of seniors, ranging from housing for the elderly to preventive healthcare and financial products suitable for people of all ages.

This market is valued at $4.2 trillion in 2025, representing 25% of spending by people aged 60 and over, and is growing at an annual rate of 7.6%. Public spending, such as government-funded healthcare and social support, is excluded from SEM estimates.

Market structure and key points

The Silver Economy market is structured around four main sectors, with AgeTech as a cross-cutting lever:

• Health and well-being ($1.3 trillion): preventive medicine, pharmaceuticals, longevity clinics.
• Housing, living solutions, and mobility ($1.1 trillion): senior housing, mobility aids, smart homes.
• Financial services ($1 trillion): retirement planning, pensions, insurance.
• Leisure, travel, and education ($800 billion): senior tourism, lifelong learning, wellness.
• AgeTech ($279 billion): digital innovations across all sectors.

The main geographical areas analyzed are the United States ($1.6 trillion), Europe and the United Kingdom ($900 billion), and Asia-Pacific ($1.1 trillion, driven in particular by China).

Why this global report on the Silver Economy is important

Based on more than 600 data sources and proprietary market segmentation, this report offers the clearest definition to date, a quantified assessment, and in-depth regional analyses of a market set to transform economies worldwide. It provides businesses, investors, and public decision-makers with strategic intelligence on longevity and market trends.

The Silver Economy is no longer a niche market: it is one of the major economic forces of the 21st century. This report is the reference for anyone who wants to understand or participate in this rapidly growing $4.2 trillion market.

The report is available for purchase today: fill out this form to get your copy.